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Kiva, AMEX
We have the chance right now to get the biggest grant in our short history. $1.5M could come from AMEX which would translate to $12M in 2009 if our ratios hold. Given the fact that most of our users relend, most the $12M will continue to recycle in the system into perpetuity in and out of the hands of borrowers in over 40 countries. So, this week, here's a serious way to help Kiva and to help hundreds of thousands....Vote on the AMEX challenge if you got an AMEX card and a free minute.





$12M in 2009?
I'm a bit puzzled by the comment that the $1.5M prize will translate into $12M in loans. How does a historical ratio have anything to do with your incremental supply of flow of lender funds into your marketplace? What will you do with that $1.5M that will in any way drive additional funds through KIVA than would have happened without the award?
I think Kiva is a nice non-profit, but wouldn't the $1.5M award do a lot more good for society if it was directly distributed to those in need of micro-credit?
I'm all for microfinance, but I would like to see you guys build an economically viable model where you can pay your salaries without needing donations to cover "operating costs".
RH http://thegoodentrepreneur.blogspot.com/