Document Actions
Getting the d.juice flowing
This last saturday we held our first design training for d.light's India team and it was awesome! A huge thank you to Sarah and Joe for their participation and coaching. The design process is certainly all about practice - and if felt great to get back to our roots and go out - observe - synthesize - brainstorm - prototype - and create. Also - a quick plug for all PD's to check out: http://dlightdesign.com/jobs/JD-PD-India.pdf
Our team keeps growing, and somehow we keep expanding the number of amazing people participating in d.light's extended family. This weekend was a good example. My girlfriend Sarah, who had led the executive education programs at the d.school, took on the task of leading a highly accelerated full design training with a motley crew of hard core sales staff, marketers, admins, mba's, social change agents, and designers. It was super fun and our new team-India excelled at bonding and tackling the ambiguous job of being 'designers.'
Our job was to improve the 'lunch' experience for street vendors. From the git go we learned all about being open, observation skills, and key interviewing tactics. Then we hit the road in 2 teams with notebooks and cameras, spending the lunch hours with our users and collecting tons of juicy stories which later found their way onto white boards, walls, and windows as pictures and post-it notes. From there we extruded our deepest insights into a single point-of-view statement, and amidst some healthy laughter we brainstormed all the possible solutions to meet our street vendors needs. The day ended to music and some ubber rapid prototyping with random styrofoam, card-board, and other office supplies turning into mobile vendor carts, loudspeakers, and stamp pressing machines. Based on the looks of others who passed by our 'war room' - activities like this were definitely NOT going on in most of the corporate offices around Delhi last Saturday ;) It was a great first step and eye opener for our new team here, and an important step in our gaol to make to making everybody in d.light's operations, whether they are in sales or finance, a great designer - filled with understanding and empathy for our customers.
Thanks Sarah & thanks Joe for leading a wonderful day. Thanks Mr. India for coming up.
PS: For any and all of you amazing product designers out there who are looking for a killer job.. please check out our latest posting in India: http://dlightdesign.com/jobs/JD-PD-India.pdf
Our job was to improve the 'lunch' experience for street vendors. From the git go we learned all about being open, observation skills, and key interviewing tactics. Then we hit the road in 2 teams with notebooks and cameras, spending the lunch hours with our users and collecting tons of juicy stories which later found their way onto white boards, walls, and windows as pictures and post-it notes. From there we extruded our deepest insights into a single point-of-view statement, and amidst some healthy laughter we brainstormed all the possible solutions to meet our street vendors needs. The day ended to music and some ubber rapid prototyping with random styrofoam, card-board, and other office supplies turning into mobile vendor carts, loudspeakers, and stamp pressing machines. Based on the looks of others who passed by our 'war room' - activities like this were definitely NOT going on in most of the corporate offices around Delhi last Saturday ;) It was a great first step and eye opener for our new team here, and an important step in our gaol to make to making everybody in d.light's operations, whether they are in sales or finance, a great designer - filled with understanding and empathy for our customers.
Thanks Sarah & thanks Joe for leading a wonderful day. Thanks Mr. India for coming up.
PS: For any and all of you amazing product designers out there who are looking for a killer job.. please check out our latest posting in India: http://dlightdesign.com/jobs/JD-PD-India.pdf
