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Sustainable Capitalism in Emerging Economies
Hosted by Mike Lee (November 2008)
What is the role of private enterprise in delivering the goods and services to the poor? Should private companies serve the Bottom of the Pyramid (BOP), or is this responsibility better left to the public sector or NGOs?
When they aim to do so, are they really reaching the BOP or rather some segment of the middle class?
These are some of the questions that surround the notion that private companies can achieve profit and development objectives simultaneously.
Whether private companies can equitably serve the world's 2.1 billion people that live on less than $2 a day is a highly contested question. Proponents contend that the private sector has the capital and efficiency necessary to infuse low income communities with long-overdue investment for infrastructure and channel financing for development that extends beyond donor funding.
Examples of effective private sector participation in emerging economies include the employment of local entrepreneurs in Mexico City to operate water trucks that distribute water to residences not served by the public grid, the telecommunication industry's role in distributing mobile phones to African fishers who check fish prices and pay bills on their cell phones, and Tata Motor's recent unveiling of it $2,500 car, which could extend the luxury of mobility to millions of poor and middle-income families.
Market development at the BOP can also unravel the notion that the poor are merely "victims" or passive aid recipients by engaging them as consumers and entrepreneurs, creating millions of small and medium sized entrepreneurs in the process. This is in contrast to a financial and regulatory status quo that aligns incentives for the private sector with short-term financial gains rather than the needs and aspirations of the poor. Additionaly, engaging the world's poor in private enterprise creates longer-term sustainable value by fostering local involvement, ownership, and accountability for affordable access to basic goods and long-term fiscal responsibility.
Private sector presence has historically been stronger in developed countries, where 43% of electricity services and 80% of water and sewage services is provided by private enterprise. In contrast, in developing countries, only 36% of electricity and 35% of water and sewage services are delivered via the private markets, which suggests enormous potential for the private sector to expand access to basic goods and services in Sub-Saharan Africa, Latin America, and Asia.
However, there is a broader question about the role that private enterprise should take in delivering services to low-income households. Public companies report to shareholders on a quarterly basis and therefore have short-term financial objectives that are often in conflict with longer-term development objectives. This leads companies to prioritize wealthier households. Until social indicators are built into corporate quarterly reports, companies will have little incentive to make financial tradeoffs in support of low-income development.
In addition, there is a philosophical question about whether the poor should be expected to pay for services, including basic ones such as water, sanitation, and housing. Many researchers have looked at the ability and willingness to pay of the poor in order to prove them as a viable customer base. However, there exists a public perception that companies are robbing the poor if they make profit off of them.
• What is the role of private enterprise in fighting poverty?
• What is the broader legislative, social, and institutional framework that must be set in place in order to make profits while helping the poor?
Join Mike Lee in the conversation.


Sustainable Capitalism in Emerging Economies
Hi Mike and thanks for raising so many issues. I've recently been involved in several multi-sector international/local partnerships to catalyse micro-energy businesses based on alternative energy products in rural sub-Saharan Africa. We did exactly what you described, by engaging with people in rural areas without electricity as consumers, entrepreneurs and above all as partners in the projects. We've learned a lot and have much more to learn. Experience tells me private enterprise has a major role to play in fighting poverty and that every day we spend arguing who should do what on the basis of old-world ideologies is one day less devoted to actively reducing poverty here and now. I think profit is fine - especially when that profit is shared between all players - and that we have to bring an end to projects that, however well intentioned, end by increasing the economic differentials between haves and have-nots. I'm deeply against leaving things to public sector and NGO's alone, even though I value the role they can play, because I just don't think we will ever end poverty that way. NGO's I have partnered with are still learning to develop a more entrepreneurial and customer-focused approach themselves toward those they serve. Private enterprise can provide essential R&D, technical solutions to basic services, plus an understanding of what it takes to get a product or service to market, as well as the focus and drive that comes crucially from having learned to survive on your own merit and meet payroll at the end of each month. NGO's often know their local people and have excellent networks in the community/ marketplace that can be mobilized for enterprise. I'm least clear about the role of public sector in the story, but I think that we should look to governments to create the legislative infrastructure within which enterprise can floruish, and that large-scale infrastructure like transport and communications needs a strong public sector presence. Bottom-line, I think partnership between public and private sector is key, and that our attitude is all-important - we all win when each part of the whole is willing to dialogue and learn together and stay committed to the common good.