Improving access to clean, safe, affordable water
Up to GSBI 2008 Exercise 1: Target Market Statement
A lack of reliable access to clean, safe and affordable water is one of the most significant geo-political issues of our generation. Some estimates put the annual world wide death toll from contaminated water at more than 3 million annually. In some countries like Pakistan water related illness is a leading cause of infant mortality. Disease from water related illness is also a major contributor to major health care costs and lost productivity. Today nearly one in five people do not have reliable access to clean water and many more have to walk great distances to obtain access to usable water. In India it is estimated that approximately 50% of the population lack reliable access to safe drinking water. Even in the most developed countries in the world, including the USA, there are pockets of poverty and those without access to uncontaminated drinking water. For example many in the Navajo Nation in the Southwest rely on sources of water that are ill suited for live stock much less for human consumption. Unfortunately those that can afford some level of treated water often pay more for their water than for their more affluent counter parts. They rely on bottled water or in many cases rely on boiling water in an attempt to make it safe to use.
MIOX Corporation (www.miox.com) is developing systems that bring the most advanced technology and best water quality to even the most remote and isolated areas of the world. MIOX provides the most advanced water
purification systems available. Its
patented technology can purify water without dangerous chemicals and enables
significant cost and energy savings versus traditional treatment methods. MIOX systems meet or exceed U.S. EPA
(Environmental Protection Agency) and NSF International standards for potable
water applications. The advanced
technology is proven effective in the most complex municipal water systems in
the world, as well as the most rugged, rural and remote settings.
MIOX scales from personal sized systems to
large size systems that can treat hundreds of millions of liters of water per
day. MIOX technology uses a process referred to as on-site
generation (OSG) – the use of salt, water and electricity to produce a powerful
chlorine-based disinfectant, “mixed oxidants”, on demand. Consumers prefer drinking water treated with
mixed oxidants because it is virtually odorless and tasteless at recommended
doses and does not cause the throat irritation that is often experienced when
drinking bleached water. Additionally, mixed oxidant dosing levels are
controlled, minimal and highly effective unlike the necessary dosing
requirements for bleach.
MIOX is broadening access to affordable, clean and
healthy water through its environmentally sound technology. Mixed oxidants eliminate virtually all harmful
viruses and bacteria in water. Independent
studies have shown that mixed oxidants inactivate Cryptosporidium by 99.9%, while conventional disinfectants have
minimal impact on this dangerous parasite.
Re: Improving access to clean, safe, affordable water
Hello Carlos,
Welcome to the 2008 GSBI application process.
As a GSBI task force member, I will be helping you through the application process.
As far as the first exercise, "Target Market", the format that we require is described in the target market section. There are two examples as well, Aravind and Bushproof.
Please resubmit your first exercise in the format that we require. I will be happy to help you with any clarifications if you need.
Thanks
Ananth
Re: Improving access to clean, safe, affordable water
Hello Carlos,
Since the due date for Exercise 1 is over and the final due date for Exercise 2 is nearing please proceed to Exercise 2, "Value Proposition".
Thanks
Ananth
Re: Improving access to clean, safe, affordable water
Hello Carlos,
Please ignore my earlier post. I did not realize that you have already submitted all three exercises.
-Ananth
Ananth,
I apologize that I did not see your edits and suggestions before now. I would like to make contact to discuss status and next steps. My email is cperea@miox.com and my cell phone is (505) 250-0515. Please contact me at your earliest convenience.
Best regards,
Carlos
Previously Ananth Balasubramanian wrote:
Hello Carlos,
Please ignore my earlier post. I did not realize that you have already submitted all three exercises.
-Ananth










