Value Proposition: Food security & livelihood for the rural poor
women in Kenya and Southern Sudan.

For the past 5
year, Mr. Nick Mayison has teamed up with Ginga Welfare Society, AMURT
International and Binti Africa Foundation to improve livelihood for the rural
disadvantaged women in Kenya
and South Sudan.

In Southern Sudan, AMURT International has striven to
support these women to overcome the odds facing them through income generating
activities, establishment of food security and livelihood projects and
provision of water and sanitation services and facilities. 20 women groups have
been mobilised and supported to create income generating activities.
Most of the beneficiaries are widows and therefore the heads of
their households.  In this post conflict environment, the communities
are 60% food insecure. AMURT has attempted to support the communities to revive
their agricultural activities that halted during the war. Though the climatic
conditions are unfavorable, the beneficiaries have been trained on timing the
short rainy season, and the harvest realized in 2006 and 2007 was satisfactory.
The challenge is now to scale up the program to reach more beneficiaries in the
region.

AMURT International has 10 years experience in this region, and has so
far initiated several community based projects. Her close touch with the
community has provided the only option available for the community, since other
investors are still not sure of the peace.

The table below
gives a summary of the performance that has just been realized from the
beneficiaries in 2007.

In rural Kenya, communities living around Lake Victoria region have been adversely affected by the
HIV/AIDS scourge. This has been occasioned by the luxurious lifestyles in the
fishing beaches around the lake. Many parents have died living behind their
children under the care of the peasant grandparents. In Usonga location of
Siaya District, these grand parents struggle to sustain their families through
subsistence farming along the Hwiro
Valley. The valley has
fertile soil suitable for agriculture. However, their harvests are always
affected by weather phenomenon. Rains leads to flooding of the fields,
destroying the crops. Drought leads to drying up of the valley and affects the
produce. This leaves the peasant grand parents with the option of just gambling
between rainy seasons and dry seasons.

Binti Africa will
team up with Ginga Welfare Society to help these persons. The idea is to
support the peasant farmers in digging trenches to control flood, and digging a
dam to store water which can be used in the dry season. This intervention is
anticipated will help the farmers harvest well to sustain their expanded
families and have enough surpluses to sale. This project will allow the peasant
grandparents to practice farming throughout the year, regardless of the season.

Binti Africa
Foundation and Ginga Welfare Society have over 20 years of experience in this
area. This particular project was proposed by the beneficiaries themselves who
asked the leaders to help them find a solution to the problem they are facing.

Ginga Welfare
Society proposed this project to the World Bank Development Marketplace in
2006. Though the project was selected as a finalist, it did not win the grant required.

All the projects
are planned and executed by a team of professionals, backed by consultants and
Government Authorities. This ensures the proper design of the project,
community participation and sustainability of the project.

Hi Nick,

Please review the guidelines for Exercise 2 at http://www.socialedge.org/features/gsbi/gsbi/exercise-2-value-proposition . Revising your submission to reflect the information presented there will increase the effectiveness of your Value Proposition for both your application and your enterprise.

Regards.
Susan

Previously Susan Mandle wrote:

Hi Nick,

Please review the guidelines for Exercise 2 at http://www.socialedge.org/features/gsbi/gsbi/exercise-2-value-proposition . Revising your submission to reflect the information presented there will increase the effectiveness of your Value Proposition for both your application and your enterprise.

Regards.
Susan

Dear Susan,
Thanks a lot for your comments. Here attached please find my revised value proposition.
Best Regards,

Your revisions have improved your submission, Nick. Thank you for taking the time to rework your Value Proposition. Please proceed to Exercise 3, the Business Model.

Regards,
Susan

Hi Nick,

I just wanted to let you know that if you would like to receive comments on Exercise 3, your business model, in time to incorporate them into a revision, your initial version should be posted no later than Friday, February 22.

Regards,
Susan